Welcome to Our World
At Yokohama, we have been dedicated to the advancement of tire design and development since day one of our founding in 1917.
We were the first Japanese tire manufacturer to be granted ISO9001 certification in recognition of a quality-assurance model-company in design, development, manufacture installation, and related services.
Servicing an extensive sales network throughout the U.S., Yokohama Tire Corporation is a leader in technology and innovation.
Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd. Since expanding to the United States in 1969, we’ve been an industry leader in tire technology and innovation across the globe.
Driven by Our Guiding Principles
Mission:
To be an indispensable partner to our customers and a trusted brand in our communities through the efforts of the most engaged team in the industry.
Vision:
We care for our employees, customers, and communities. We’re aligned on a standard of excellence, which drives us to empower our people, build genuine relationships, deliver on commitments, and ultimately exceed our customers’ needs with unmatched value.
Values:
TEAM ORIENTED • TRUSTED • ACCOUNTABLE • ADAPTIVE • EMPOWERED • INCLUSIVE • INNOVATIVE • INSPIRED • PASSIONATE
Our Home for Technology and Innovation
We’re proud to own and operate two state-of-the-art manufacturing plants and a research & development center right here in America.
A big part of our 2,100 employee-strong workforce in the USA comes from our research and development center in Cornelius, North Carolina, and manufacturing plants in Salem, Virginia and West Point, Mississippi. Together, they produce millions of tires annually for both our consumer and commercial divisions.
The Road to Environmental Health
Each tire we make — and every manufacturing plant they’re made in — is designed to create as little impact on the environment as possible. That’s why every Yokohama tire is built to perform around these four key environmental criteria: global warming prevention, resource recycling, resource saving, and safety & comfort.
A Measurable Difference
Yokohama Rubber was named to the 2019 Climate Change A list by CDP, a global environmental impact non-profit organization that aims to promote the realization of a sustainable economy.
Environmental Impact
89.9%
of our products meet the standards for minimizing environmental impact.
Greenhouse Gas Emissions
50%
reduction in total greenhouse gas emissions (as compared to 2005) in the value chain by 2050.
Carbon Offset
1.3M
trees planted at production and sales locations globally by 2020.
Environmental Sustainability
100%
committed to eco-friendly products and manufacturing plants.